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Email Marketing

Why do email marketing?

Email marketing is the practice of using email in the marketing communications. It covers every email sent to customer, a potential customer or a public venue.to be more precise it includes: *...

Achieve the Appropriate Tone in Email

Are your email messages too casual? Or, are they too formal? Are you using the appropriate tone? Email messages are different from typed letters. You can’t be “too” formal in a letter. In an email, too formal looks silly. What’s the appropriat...

The Truth About Mailing List Advertising

Are you fond of lists or not? I think that I am. It hasn’t been anything that I’ve been explicitly fostering or anything. I can think back about some pretty about solid lists that I made in detention with friends, like “13 Ways to Squash Pete Gomash”...

Create Your Three Letter Autoresponder Follow-Up

A woman told me this week, "Your advertising is wasted if you don’t follow-up on your leads." Her solution is to use a multiple autoresponder that sends her prospects a new sales message very few days. People need to see your ad message sever...

A Healthy Dose Of Trust Works Wonders With Your Email List

While the rest of the world have developed many barriers and protection to keep their email accounts spam-free, there are also those that sign up to receive emails that promote various products, and services and their sites. This is mainly because th...

Doni't Leave Your Email Naked

No matter how high tech the world becomes, there are still many old-fashioned problems regarding communication. With email, you face the same challenge as you do with regular mail -- convincing the recipient to open the message (or envelope). ...

Email Marketing: design tips to improve your open rates.

Many email marketers frequently fail to realize that their subscriber’s email application preview pane is the first opportunity their content has to attract the attention they require. And unfortunately those that don’t allow for a snapshot preview i...

8 Steps To Irresistible Email Copy Every Time

=> Step #1 - WHO DO YOU THINK YOU`RE TALKING TO? Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. This is a master key to getting results from email marketing. Ask yourself thes...